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#MNC, #BASF, #Chemicals, #Emerging Markets, #Multinational Company

Interview with Johnny Kwan, Chairman, BASF Greater China – I

Few people know that BASF, the world’s largest chemical company headquartered in Ludwigshafen, Germany, has been involved with.

by Carol Wang | Oct. 22 2012

#Localization, #MNC

Global strategies shift amid trends toward local autonomy

A New Game Begins A decade after joining the World Trade Organization, China’s foreign direct investment enjoys 40.

by CKGSB Knowledge | Sep. 21 2010

#Localization, #MNC, #eBay

Organizational localization: The holy grail for Chinese firms

Executives from top multinational corporations give students a glimpse into strategies for localizing operations and decision-making in China during.

by CKGSB Knowledge | Aug. 22 2010

#General Motors, #Motorola, #Nestle, #Luxury Goods, #MNC, #BestBuy, #Dairy, #Danone, #GE

New challenges and opportunities for MNCs in China

MNCs in China are facing more difficulties amidst increasing competition, and they feel they are losing advantage. How can they.

by CKGSB Knowledge | Jul. 28 2010

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