Brands Archives - CKGSB

Brands

#Brands, #eCommerce, #Intellectual Property, #Alibaba

Alibaba’s Massive IP Protection Challenge

Alibaba, China’s largest e-commerce firm, recently smashed global records for its ‘Single’s Day’ promotion on 11th November.

by David Friesen | Jan. 27 2016

#Globalization, #Bosideng, #Chinese Brands, #Slider, #Marketing Strategy, #Shanghai Tang, #Branding, #Brands

China Markets its Marketing Strategy

Chinese brands are out to sell themselves to the world, but why, and how? It’s August 2012.

by AmbikaBehal | Oct. 22 2012

#Branding, #Brands, #Consumers, #Shopping

Searching for an edge

Most people agree that China is losing its labor cost edge. So what will be the country’s next.

by Bennett Voyles | May. 30 2012