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O2O Primer: Online to Offline Commerce in China

Online to Offline commerce, or O2O, is being heralded as the next big thing in China's e-commerce sector.

by Li Hui, Major Tian and Neelima Mahajan | Sep. 30 2014

Doing Business with China: The Power of Local

The experience of multinational companies shows that succeeding in doing business with China depends on a good understanding of local.

by Sam Waldo | Jan. 18 2012

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