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How to Design Your Next Product? Damage It

by Brian Viard | Oct. 27 2020

Professor Viard discusses the role of economics in everyday life in China and the world.

Going Global

by Mark Andrews | Mar. 19 2020

China’s national sportswear champion, Anta, has set its sights on becoming the country’s new market leader. Will it.

Knowledge Magazine

CKGSB Knowledge is the school's quarterly English language publication.


Freshly Brewed or Overly Roasted?

Chinese startup Luckin Coffee is expanding at a breakneck pace. How will Starbucks and other coffee players respond? Starbucks had.

by Mark Andrews | Dec. 1 2019

Retail Revolution: Can Facial Recognition Transform China’s Retail Sector?

You may not recognize the name SenseTime. But if you have spent time in China recently, SenseTime will almost certainly.

by James Lord | Mar. 20 2019

Not A Hollywood Ending: Are Hollywood films losing luster in China?

Learning how to please Chinese audiences without alienating moviegoers in the US is becoming crucial for Hollywood as box office.

by Lu-Hai Liang | Dec. 26 2018

Sean Ellis on Growth Hacking: Focus on a number related to your value to customers

What is the most important thing for a startup? Growing your business by focusing on the value to the customer.

by Liu Sha | Nov. 7 2018

Catering to China’s Elderly: Smart Brands are Already Adapting

By 2045, there will be nearly 350 million people in China aged over 65. The rapidly aging society is the.

by Helen Roxburgh | Aug. 27 2018

Mad Men in the Middle Kingdom: An Interview with the CEO of Ogilvy China

What makes Chinese consumers tick? That’s the question Chris Reitermann, CEO of Ogilvy China, has been puzzling over for.

by Mei Xinlei | Mar. 12 2018

Can China Move Beyond Its Cheap Reputation?

If you think ‘Made in China’ is always associated with cheap and low quality goods, think again. DJI—the first.

by Deng Yuanyuan | Jun. 5 2017

Brave New Booksellers: E-Book Production, Marketing and Sales

The rise of e-books and reading on digital devices has changed every part on the publishing production chain, affecting.

by Bennett Voyles | Mar. 13 2017

Ad It Up: Advertising Spending in China is Evolving

China strives to be a consumer-based economy, so it isn't surprising that advertising spending has risen by leaps.

by CKGSB Knowledge | Jan. 18 2017

The Talking Cure: Pay Attention to Counter Narratives

Telling and retelling stories is one of humanity’s most durable characteristics: Harvard linguist Michael Witzel has argued that most.

by Bennett Voyles | Jan. 16 2017

The Talking Cure: A Closer Look at the Bull Market in Business Storytelling

Storytelling is a reliable way to reach audiences. According to storytelling experts, organizing stories in a form that connects to.

by Bennett Voyles | Jan. 3 2017

Not Just Another Day in the Park

Theme parks are normally a place to enjoy a nice day out with your friends or family. However, in mainland.

by Brian Viard | Dec. 1 2016

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