Branding


Is Time Running Out For Luxury in China?
| Jan. 25 2016
Luxury brands have never had it this bad in China. For most of them, China is no longer the cash.


Uniqlo in China: New Threads
| Jan. 19 2016
Japanese clothing retailer Uniqlo has quickly found huge popularity in China based on an ethos of high quality at affordable.
“New luxury” and the rise of a Chinese luxury clothing brand
Mao Jihong, founder and president of Mixmind Art & Design Co., Ltd., is known internationally for establishing the first and.


| Mar. 12 2012
It’s about more than just the money
When online retailer Jingdong Mall, also known as 360buy.com, announced its plans to raise up to $5 billion for.


| Jan. 18 2012
Doing Business with China: The Power of Local
The experience of multinational companies shows that succeeding in doing business with China depends on a good understanding of local.
| Jan. 18 2012
Pearl River Piano: Building a Chinese brand for the global market
Pearl River Piano has been China’s largest piano manufacturer since 1992. Based in Guangzhou, the company has undergone.
| Aug. 27 2010
E-tail versus retail: Can upstart company 360Buy succesfully compete with the two reigning giants of the appliance market?
When the top two Chinese home appliances retailers, Gome and Suning gained a third of the consumer market for the.
| Nov. 8 2009