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The Chinapreneurs
#The Chinapreneurs, #Branding, #eCommerce, #Retail, #Taobao, #Chinese Fashion Industry, #Tmall, #Slider
Taobao and Tmall are Built as “Mono-Category Worlds”
Miko Wormuth, CEO of TWICE Fashion Accessories, on what it takes to build a business from scratch in China and.
| Jul. 21 2015
#Marketing Strategy, #Slider, #Smartphone, #Competition, #OnePlus, #The Chinapreneurs, #Social Media, #Xiaomi, #Huawei
OnePlus and its Global-First Strategy
Chinese smartphone company OnePlus has received many accolades in the global market. Can it recreate the same magic in China.
| Jun. 23 2015
Starting a Business in China Needs a Strong Adversity Quotient
In this series on The Chinapreneurs, we look at entrepreneurs' experiences in starting a business in China. In the first.
| Jun. 16 2015