Social Media
Networking 2.0 Series: How to Work Your Network
In this four-part series, we look at how online social networks are changing the way business is done.


| Aug. 2 2017
Alternatives to the Annual Performance Review
Companies are abandoning the age-old tradition of the annual performance review. What can possibly replace it.


| Sep. 21 2015
How LinkedIn China Learnt to Win Friends and Influence People
In China, LinkedIn is offering its tried and tested formula of professional networking with unique twists.


| Jul. 14 2015
Making Sense of the Chinese Consumer Revolution
Michael Zakkour, co-author of China’s Super Consumers, on what makes the Chinese consumer tick, brand loyalty, targeting and.


| Jul. 2 2015
OnePlus and its Global-First Strategy
Chinese smartphone company OnePlus has received many accolades in the global market. Can it recreate the same magic in China.


| Jun. 23 2015
Marketing in the Moment
Social media can be a great tool for marketing in the moment. Also the worst.
| Jun. 10 2015
First Response: a Crisis Management Strategy for China
As technology and consumers mature, firms in China are finding that a crisis management strategy is a must-have.


| Feb. 9 2015
China Statistics: R&D spending, Automobile Sales and Bad Loans
The China statistics you need to know: from data on growth in R&D spending to flagging automobile sales and.


| Dec. 5 2014
Tom Doctoroff on Marketing in the Digital Era
Tom Doctoroff, CEO, J. Walter Thompson Asia Pacific, on why marketers need to embrace the digital era without forgetting the.


| Nov. 26 2014
Facebook’s Social Experiment: A Marketer’s Perspective
Facebook’s social experiment has angered many. But the social network may have learnt a thing or two about.


| Jul. 29 2014
Diffusion of Innovation: What Sticks, What Doesn’t and Why
Why do some products and technologies take off while others don’t? Why did iPhones become such a rage overnight.


| May. 6 2014
Jiepang is more than just China’s Foursquare: Interview with CEO David Liu
Jiepang CEO David Liu on how the social networking service is innovating to offer a better user experience–and how.


| Jul. 31 2013