Mobile Advertising
Ad It Up: Advertising Spending in China is Evolving
China strives to be a consumer-based economy, so it isn't surprising that advertising spending has risen by leaps.

| Jan. 18 2017
“Cheetah Mobile Grew Fast Because of Our Globalization Strategy”
Cheetah Mobile CEO Sheng Fu on how the company became a big mobile app developer with global reach in just.

| Sep. 9 2015
Chris Stibbs, CEO of The Economist: A Finger on the Reader’s Pulse
Chris Stibbs, the new CEO of The Economist, on staying competitive in the fast-changing world of publishing, native advertising.

| Jun. 9 2014
The Next Advertising Revolution
Ten years ago, internet advertising was in its infancy. It has since spread like wildfire. Will the rise of the.

| Aug. 27 2013
Digital Marketing and China’s Expanding Internet: Is E-Commerce Giant Taobao China’s eBay?
In January 2013, China’s internet user base reached 564 million users. China’s smartphone users have also surpassed the.

| Jun. 7 2013
Digital Marketing and China’s Expanding Internet: Location-Based Services and the Mobile Internet
In January 2013, China’s internet user base reached 564 million users. China’s smartphone users have also surpassed the.

| Jun. 6 2013
Mobile Advertising: Tailor-Made in China
China is the world’s largest smartphone user market and, according to Techweb, by December 2012 the percentage of.

| Apr. 10 2013