Marketing Mix
Counterfeiting: Good or Bad?
Is counterfeiting always bad? China is undoubtedly the world’s biggest market for counterfeit products. From fake Louis Vuitton bags.


| Nov. 18 2013
The Thinker Interview with Philip Kotler, the Father of Marketing
An interview with Philip Kotler, the Father of Modern Marketing Philip Kotler, the S.C. Johnson & Son Distinguished Professor.


| Oct. 8 2013