Can Luxury Brands Bounce Back in China?
Luxury sales are down in China due to a variety of factors: from the economic slowdown to the corruption crackdown.
| Jan. 26 2016
Is Time Running Out For Luxury in China?
Luxury brands have never had it this bad in China. For most of them, China is no longer the cash.
| Jan. 25 2016
China’s Luxury Market Grows in Lower-Tier Cities
Ogilvy & Mather Chief Knowledge Officer Kunal Sinha believes that China’s lower tier cities hold the key to the.
| Jul. 10 2013
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Can Shanghai Tang Become the definitive Chinese luxury brand?
What luxury clothing retailer Shanghai Tang’s ascent means for made-in-China luxury brands that play up.
| Apr. 9 2013
Decoding Luxury Brand Management
What is luxury brand management all about? How do you define a luxury brand? Is it only about price? Or.
| Jan. 7 2013
The New Big Spenders
Luxury brands change tactics to drive sales in tier-two and tier-three cities Just a decade ago, Jiefangbei.
| Nov. 16 2012