Local Brands
#Electric Vehicles, #Slider, #Elon Musk, #EV, #Tesla, #Branding, #Automobiles, #Local Brands, #Marketing, #BYD
Can BYD Auto Go Head to Head with Tesla?
Chinese automobile manufacturer BYD Auto has great expectations from the US market. Can it deliver? An interview with Stella Li.


| May. 20 2014
Doing Business with China: The Power of Local
The experience of multinational companies shows that succeeding in doing business with China depends on a good understanding of local.
| Jan. 18 2012