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Competition

Rita Gunther McGrath on the End of Sustainable Competitive Advantage

Strategy expert Rita Gunther McGrath says that the days of sustainable competitive advantage are long gone. Instead, companies should focus.

by Neelima Mahajan | Dec. 16 2013

Invisible Hand Revealed: A Good Complement Can Go a Long Way

Why companies should pay more attention to the role of complementary goods.

by Brian Viard | Aug. 9 2012

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