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Management

Dorie Clark on Defining Your Personal Brand

by Bennett Voyles | Sep. 19 2016

With new innovations taking place every day, we have entered an era where industries and companies are increasingly at risk.

Building a Brand Identity to Create a High-Value Company

by Bennett Voyles | Aug. 29 2016

These days, corporate value is based not only on what you sell, but who you are: in a 2016 global.

Knowledge Magazine

CKGSB Knowledge is the school's quarterly English language publication.

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The Rich and The Rest 2: The High Cost of Low Wages

  Rapidly rising incomes at the top of the scale mean that inequality has grown enormously in the past three.

by Bennett Voyles | Oct. 31 2013

Unleashing the Purpose Economy: A Chat with Aaron Hurst

  Even though the information industry is still in its prime, discussions about the next driver of the global economy.

by Melody Tu and Major Tian | Oct. 15 2013

The Thinker Interview with Philip Kotler, the Father of Marketing

An interview with Philip Kotler, the Father of Modern Marketing Philip Kotler, the S.C. Johnson & Son Distinguished Professor.

by Neelima | Oct. 8 2013

Design Thinking Demystified: an Interview with Clark Kellogg

For the last few years, companies across the world have been obsessing over ‘design thinking’ to solve complex problems. Design.

by Neelima | Sep. 26 2013

CKGSB Magazine September 2013 issue: Twin Trajectories: The End of Exports for China?

You are invited to download the September 2013 issue of CKGSB Magazine. It features articles and interviews like: COVER STORY.

by CKGSB Knowledge | Sep. 25 2013

Leaning in with Sheryl Sandberg

Sheryl Sandberg, the Chief Operating Officer of Facebook, wants to see more women in the corner office. Sheryl Sandberg, the.

by Xin En Lee and Neelima Mahajan | Sep. 12 2013

The Ascent: How China’s State-Owned Enterprises Can Stay Competitive

China’s state-owned enterprises are making progress in honing competitiveness, despite political burdens In 2008, the seaport city of.

by Suzanne Edwards | Aug. 21 2013

How to kill innovation without really trying

Human beings can be pretty ingenious if left to their own devices. However, with a little effort, they can be.

by Bennett Voyles | May. 9 2013

Business on the Battlefield: Sun Tzu’s The Art of War

Sun Tzu’s The Art of War is the gift that keeps on giving in the world of business strategy.

by Don Weinland | Apr. 28 2013

Can Shanghai Tang Become the definitive Chinese luxury brand?

  What luxury clothing retailer Shanghai Tang’s ascent means for made-in-China luxury brands that play up.

by AmbikaBehal | Apr. 9 2013

Yum! Brands in China: Colonel Sanders’ Recipe Gone Wrong

Have Chinese consumers lost their appetite for Yum! Brands? The KFC in the food court at Shang­hai’s New.

by Angela Doland | Apr. 3 2013

Back To School: In-house Universities boost Management Talent

Chinese companies ramp up training by setting up in-house universities to retain talent A couple of students sit outside.

by Virginie Mangin | Apr. 1 2013

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