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Machine Learning Shows Us the True Value of Data

by CKGSB | Oct. 29 2021

Sun Baohong, Professor of Marketing at CKGSB, looks at the vital importance of machine learning to brand positioning and understanding.

The Road to Recovery

by Mable-Ann Chang | Oct. 29 2021

Economist and author George Magnus, looks at China’s falling birth rate and the future of the economy post COVID.

Knowledge Magazine

CKGSB Knowledge is the school's quarterly English language publication.

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Torben Pheiffer on Chinese Consumer Behavior in a Rapidly Changing Market

Torben Pheiffer from SapientNitro explains how MNCs need to adapt their branding strategies in China.

by Tom Nunlist | Aug. 17 2016

Unequal, but in it Together: An Interview with Tony Atkinson, author of Inequality

In the early 20th century, the world managed to halve the number of people living in extreme poverty, yet the.

by Tom Nunlist | Aug. 15 2016

SkyTran CEO Jerry Sanders: Future Transportation Will Be Elevated

Traffic in major cities around the world is deteriorating. Jerry Sanders, CEO of SkyTran, believes that the solution lies above.

by Liu Sha and Deng Yuanyuan | Aug. 10 2016

Interview with Robert Tercek on Vaporization, a Software-Defined Society

When was the last time you listened to music on an actual CD? Or read the day’s headlines in.

by Neelima Mahajan | Aug. 8 2016

Dan Ariely’s Advice for Decision Making: Understanding our Minds

We make decisions every day. Most of them are small: Should I buy that shirt? Others demand more thought: Is.

by Tom Nunlist | Aug. 1 2016

Willem Buiter on China and the Global Recession

China’s boom times are over. With global investor sentiment slipping, concerns are rising about spillover effects of a faltering.

by Maurits Elen | Jun. 8 2016

WildAid’s Offbeat Approach to Conservation

“As a father, I want our children to know that rhinos are not just pictures in the book,” says Prince.

by Deng Yuanyuan | May. 30 2016

Design and Business: A Conversation With IDEO China’s Charles Hayes

For nearly 25 years now, IDEO has stood at the cutting edge of the possibilities of design. Founded in Silicon.

by Bennett Voyles | May. 23 2016

Jeanne Liedtka On How to Think Like a Designer

Once upon a time, designers were considered a fairly rarified breed in the corporate world—people with more interesting hair.

by Bennett Voyles | May. 10 2016

The Science of Improving Your Work Life

Whether you’re working at your dream job or you’ve been plotting your escape for months, chances are you.

by Chris Russell | May. 9 2016

Emma Seppälä On Building Positive Priorities

In an ‘always on’ world enabled by hyperconnectivity, divisions between office and home, and work and rest are becoming increasingly.

by Chris Russell | May. 4 2016

Sydney Finkelstein And The Superboss Playbook

Throughout our careers, we encounter a range of management styles, with mixed results. But what is it that distinguishes a.

by Chris Russell | Apr. 20 2016

Understand China from the inside

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