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Groupon on Steroids

by Mark Andrews | Jun. 1 2021

Pinduoduo’s unique business model allowed it to carve out a top spot in the ultra-competitive e-commerce landscape.

#E-Commerce, #Business Strategy

The Future of Eco-Fashion

by Li Mengjun | Apr. 16 2021

A case study by Li Mengjun, a researcher at the CKGSB Research Center for Social Innovation and Business for Good.

#Sustainability, #Sustainable Fashion

Knowledge Magazine

CKGSB Knowledge is the school's quarterly English language publication.

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#Start-ups, #Startups

Chinese Tech Startups: The Great Idea Bubble

One of the topics favored most by Chinese tech people is which city, or region, in China will become the.

by Matthew Fulco | Nov. 7 2016

#Coffee, #Chinese Consumers, #Costa China

Coffee in China: A New Beverage for a New Age

In the past two decades, coffee has been making significant in-roads in China. Although it might not be a.

by Tom Nunlist | Oct. 26 2016

#co-working space, #Urwork

URwork, China’s WeWork?

Inspired by the unicorn WeWork in the US, Chinese entrepreneurs have been starting their own co-working spaces. And renting.

by Teng Binsheng | Oct. 19 2016

#CSR, #Coca-cola

Water Sustainability, Disaster Relief and Business Ethics: Coca-Cola China’s Sustainability Officer Talks CSR

“Sustainability is one of those issues that I am very passionate in, it is linked to my beliefs,” says Zhang.

by Neelima Mahajan | Oct. 5 2016

#Personal branding, #Conversation, #Q&A, #Shine and Rise series

Dorie Clark on Defining Your Personal Brand

With new innovations taking place every day, we have entered an era where industries and companies are increasingly at risk.

by Bennett Voyles | Sep. 19 2016

#5 Ps of Marketing, #buyer power, #Consumer Behavior, #Michael Porter

Keep Your Customers Happy but Disorganized to Prevent Buyer Power

As a seller, you may often encounter a situation like this: your customers gather and discuss the product they want.

by Brian Viard | Sep. 14 2016

#Chinese Consumers, #Online retail, #Apparel, #Marketing

VANCL: China’s Clothing Giant Stumbles Back From the Brink

China’s apparel market is now one of the fastest growing markets in the world. Euromonitor statistics show many foreign.

by Deng Yuanyuan | Sep. 12 2016

#Shine and Rise series, #Personal branding, #Career

Build Your Career and Build Your Personal Brand

In today’s busy workplaces people have bigger departments, more turnover, and operate in an environment of continuous change, which.

by Bennett Voyles | Aug. 31 2016

#Branding, #Competitive Advantage, #Shine and Rise series, #company culture

Building a Brand Identity to Create a High-Value Company

These days, corporate value is based not only on what you sell, but who you are: in a 2016 global.

by Bennett Voyles | Aug. 29 2016

#Branding, #Marketing, #Shine and Rise series

How to Create Your Product Differentiation Strategy

Between rapid technological change and global competition, it’s becoming harder for anyone selling a product or service to maintain.

by Bennett Voyles | Aug. 24 2016

#Yidao Yongche, #Uber, #Sharing Economy, #Didi Dache

New regulations may hit Didi-Uber and give Yidao Yongche a chance: an interview with Yidao’s CEO

Yidao Yongche was the first car-hailing business in China. At first, the company was badly affected by opposition from.

by Liu Sha and Deng Yuanyuan | Aug. 22 2016

#Technology, #Conversation, #Transportation, #Q&A

SkyTran CEO Jerry Sanders: Future Transportation Will Be Elevated

Traffic in major cities around the world is deteriorating. Jerry Sanders, CEO of SkyTran, believes that the solution lies above.

by Liu Sha and Deng Yuanyuan | Aug. 10 2016

Understand China from the Inside

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