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Clayton Christensen on Innovation: Finding the Jobs to Be Done

by Tom Nunlist | Apr. 26 2017

"Innovation" is difficult, yet the word itself is so overly used that the meaning of it has become hollow. Some.

Flying High: China’s Aviation Industry is Becoming a Global Force

by Tom Nunlist | Apr. 17 2017

Seven years ago, around 70% of passengers in US-China air trips were American. But today, more than 50% of.

Knowledge Magazine

CKGSB Knowledge is the school's quarterly English language publication.

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Making Sense of the Chinese Consumer Revolution

Michael Zakkour, co-author of China’s Super Consumers, on what makes the Chinese consumer tick, brand loyalty, targeting and.

by Chris Russell | Jul. 2 2015

BMW China: Foot to the Floor

BMW China President and CEO Karsten Engel on how China became the company's largest market globally, and how things.

by Neelima Mahajan | Jul. 1 2015

American Entrepreneurship: Vastly Overrated?

American entrepreneurship rates are not that good right now. But is the picture as bleak as it is made out.

by Salvatore Babones | Jun. 30 2015

OnePlus and its Global-First Strategy

Chinese smartphone company OnePlus has received many accolades in the global market. Can it recreate the same magic in China.

by Major | Jun. 23 2015

China and Hollywood Shake up the Box Office

The unlikely partnership of China and Hollywood is creating big blockbusters like Iron Man 3 and Furious 7. But why.

by Li Hui | Jun. 19 2015

The Subscription Economy: Mastering the New Subscription Model

The success of businesses in the new subscription economy needs more sophistication, nuance and responsiveness.

by Bennett Voyles | Jun. 18 2015

The Subscription Economy: Why Subscriptions are More Popular than Ever

Subscription businesses date back to at least the 17th century. And today, quite suddenly, the subscription economy is back in.

by Bennett Voyles | Jun. 17 2015

Starting a Business in China Needs a Strong Adversity Quotient

In this series on The Chinapreneurs, we look at entrepreneurs' experiences in starting a business in China. In the first.

by Major Tian | Jun. 16 2015

Why Lenovo (Really) Needs to Keep ZUK at Arm’s Length

Lenovo is trying to crack the Chinese smartphone market with ZUK, the erstwhile ShenQi. But has it really figured things.

by Major | Jun. 15 2015

Starbucks in China: A Matcha Latte and Mooncakes, Please

The success of Starbucks in China has to do with things beyond just coffee: localization of flavors, store formats, image.

by Li Hui | Jun. 11 2015

Marketing in the Moment

Social media can be a great tool for marketing in the moment. Also the worst.

by Li Hui | Jun. 10 2015

Ghost Malls in China: Where Have all the Shoppers Gone?

With the rise of e-commerce and more discerning consumers, the recent growth of malls in China risks becoming redundant.

by Helen Roxburgh | Jun. 9 2015

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