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Neelima Mahajan

Water Sustainability, Disaster Relief and Business Ethics: Coca-Cola China’s Sustainability Officer Talks CSR

“Sustainability is one of those issues that I am very passionate in, it is linked to my beliefs,” says Zhang.

by Neelima Mahajan | Oct. 5 2016

Share. Don’t Own: The Sharing Economy Takes Off

Why own when you can share? Understanding the dynamics of the sharing economy which, by some estimates, will become a.

by Neelima Mahajan | Oct. 8 2014

Sheena Iyengar: Choice Liberates. Or Does It?

Sheena Iyengar, author of The Art of Choosing, on the limitations of choice—and how to choose wisely.

by Neelima Mahajan | Oct. 1 2014

How CEO Zhang Ruimin Reinvented Haier – Three Times Over

Bill Fischer, author of Reinventing Giants, on how CEO Zhang Ruimin transformed Haier from a lumbering giant into the world.

by Neelima Mahajan | Sep. 2 2014

The Importance of Creativity in Business

NYU-Stern professor Kim Corfman on the importance of creativity in business and the role of culture in spurring or.

by Neelima Mahajan | Aug. 13 2014

Understanding the Globalization of Chinese Companies

Joel Backaler, author of China Goes West, talks of the globalization of Chinese companies and whether or not the West.

by Neelima Mahajan | Jul. 30 2014

Adam Grant on Why Giving is Good

Giving is good, we have all been told. It makes you a good person and it is the right thing.

by Neelima Mahajan | Jul. 16 2014

Martin Roll on Building Strong Chinese Brands

Brand strategist Martin Roll talks about the state of branding in Chinese companies and strategies that will help build truly.

by Neelima Mahajan | Jul. 1 2014

China Roundup: Rules on Foreign Investment in China’s Healthcare Sector Eased and Alibaba’s SingPost stake

  The week that was: Government eases regulation on foreign investment in China’s healthcare sector; Alibaba picks up a.

by Neelima Mahajan | May. 30 2014

China Roundup: The Alibaba IPO Filing; Zhaopin’s NYSE Listing; and Baby Formula Woes

The week that was: The Alibaba IPO, possibly the biggest IPO ever, is finally coming; online recruitment site Zhaopin plans.

by Neelima Mahajan | May. 9 2014

Diffusion of Innovation: What Sticks, What Doesn’t and Why

Why do some products and technologies take off while others don’t? Why did iPhones become such a rage overnight.

by Neelima Mahajan | May. 6 2014

China Roundup: Alibaba’s Youku Tudou Stake and China, the World’s Largest Economy?

The week that was: China may trump the US to become the world’s largest economy soon; the Chinese P2P.

by Neelima Mahajan | May. 4 2014

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