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Helen Roxburgh

Catering to China’s Elderly: Smart Brands are Already Adapting

Slowly but surely, digitally-savvy seniors are changing the game for brands in China.

by Helen Roxburgh | Aug. 27 2018

Selling With Selfies: How China’s Social Media Stars Get Rich?

Becoming a movie star isn’t attractive anymore. For many young netizens in China, online stardom is the ultimate dream.

by Helen Roxburgh | Jun. 4 2018

Chinese Toys: Play With a Purpose

Chinese parents today are willing to spend more than their parents’ generation were to make their children smile. Retail sales.

by Helen Roxburgh | Apr. 24 2018

China’s Space Industry: Arriving At the Final Frontier

Although China views space exploration as important for bolstering national prestige and influence, boosting national defense, and promoting domestic industries.

by Helen Roxburgh | Nov. 21 2017

China Retail, Retold

At the enormous Pacific Department Store on Shanghai’s Huaihai Road, barriers block the street entrances and windows are shuttered.

by Helen Roxburgh | May. 29 2017

Uniqlo in China: New Threads

Japanese clothing retailer Uniqlo has quickly found huge popularity in China based on an ethos of high quality at affordable.

by Helen Roxburgh | Jan. 19 2016

Ghost Malls in China: Where Have all the Shoppers Gone?

With the rise of e-commerce and more discerning consumers, the recent growth of malls in China risks becoming redundant.

by Helen Roxburgh | Jun. 9 2015

The Crackdown on Tax Evasion in China

Multinationals in China are coming under increased scrutiny due to allegations of tax evasion.

by Helen Roxburgh | Mar. 17 2015

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