Can China’s Largest Online Shopping Festival Boost Economic Growth?

The world’s largest online shopping festival is now underway, with 2,600 participating brands reporting their first-hour sales in 2021 having already surpassed that of the first day in 2020. Launched in 2009 by Alibaba as an unofficial holiday on Nov 11 (11.11) to celebrate singletons, it has since expanded from one day to around three …

Trends and Expectations for the World’s Largest Online Shopping Festival

The world’s largest online shopping festival is now underway, with 2,600 participating brands reporting their first-hour sales in 2021 having already surpassed that of the first day in 2020. Launched in 2009 by Alibaba as an unofficial holiday on Nov 11 (11.11) to celebrate singletons, it has since expanded from one day to around three …

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