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MBA Faculty
Globally renowned professors with exceptional China insights
XIANG Bing
Professor of China Business and Globalization
Founding Dean
PhD, University of Alberta
Areas of Expertise:
Business in China
,
Constructive Innovations
,
Global Implications of China’s Economic Transformation
,
Innovation and Globalization by Chinese Companies
,
Innovation in Management Education
,
Reform of SOEs
,
Relationship Between State and Business
,
Role of Private Sector in China
Teaches:
Chuang
,
DBA
,
EE
,
EMBA
,
Chinese MBA
,
English MBA
,
Global Programs
LI Wei
Professor of Economics
PhD, University of Michigan
Associate Dean for MBA
Areas of Expertise:
Corruption
,
Financial Markets
,
Macroeconomics
,
Managerial Incentives and Market Competition
,
Real Estate
,
Reform
,
Taxation
,
Telecommunications Privatization
,
Valuation in Emerging Markets
Teaches:
DBA
,
EE
,
EMBA
,
Chinese MBA
,
English MBA
,
Global Programs
LI Yang
Associate Professor of Marketing
PhD, Columbia Business School
Areas of Expertise:
Machine Learning
,
Bayesian Nonparametrics
,
Big Data
,
Choice Modeling
,
Text Mining
,
Recommender Systems
Teaches:
EE
,
EMBA
,
English MBA
SUN Baohong
Dean's Distinguished Chair Professor of Marketing
Director of the CIM Center
Associate Dean for CKGSB Americas
PhD, University of Southern California
Areas of Expertise:
Big Data Marketing
,
Consumer Behavior and Trends
,
Customer Relationship Management
,
Digital Branding and Marketing
,
Dynamic Structural Models and Interactive Marketing Mix
,
E-commerce
,
Pricing Strategy
,
Social Commerce
Teaches:
EE
,
EMBA
,
Chinese MBA
,
English MBA
,
Global Programs
ZHU Rui (Juliet)
Professor of Marketing
Director of the Social Innovation and Business for Good Centre
Academic Director for EMBA Program
PhD, University of Minnesota
Areas of Expertise:
Branding
,
Consumer Behavior
,
Consumer Information Processing and Psychology
,
Corporate Social Responsibility
,
Design and Structural Effects of Physical Environment
,
Innovative Business Models
,
Modern Philanthropy
,
Tencent
Teaches:
Chuang
,
DBA
,
EE
,
EMBA
,
Chinese MBA
,
English MBA
,
Global Programs
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