Asia Start: AI + Digital China Expedition provides entrepreneurs and executives with unparalleled access to Asia’s dynamic digital economy and its business ecosystems, offering the latest trends and insights, strategies, and connections to overcome challenges and unlock future growth for your business in Asia and beyond.
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Download brochureAsia Start: AI + Digital China Expedition is a 5-day immersive program that takes you through a field learning journey in Shanghai, Hangzhou, Guangzhou, Shenzhen. It offers you a new perspective on scaling your business by focusing on AI, digital innovation, Asia’s economic disruption model, and market opportunities in Asia. Asia is home to some of the world’s most innovative companies and forward-thinking industries, with its digital economy is projected to reach US $1.2 trillion by 2025. This offers tremendous learning opportunities for western entrepreneurs and executives.
During this intensive program, you will gain exclusive insights into the disruptive innovations and unique business models that drive Asia’s most successful companies, such as Alibaba, Unitree Robotics, Meituan and Xpeng Motors. You will have the opportunity to go behind the scenes and explore the strategies, technologies, and ecosystems that have propelled these businesses to the forefront of their industries.
Asia Start offers a unique opportunity to connect to influential players in Asia’s business ecosystem, including executives, entrepreneurs and investors enabling you to build valuable relationships and unlock exponential business growth in the region.
Gain a comprehensive understanding of the digital landscape in Asia, focusing on the trends and the latest cases driving economic disruption and growth in China and the wider region. Learn from a team of experienced faculty members with deep industry expertise.
Learn from behind-the-scenes dialogues with Asia’s top tech giants and digital ecosystems, including Alibaba, Unitree Robotics, Meituan, Xpeng Motors, learning first-hand how they are shaping the future of the creator and shared economy, global e-commerce, supply chain, healthcare and electric vehicles, etc.
Identify and establish key partnerships with leading companies, customers, suppliers, manufacturers and digital ecosystems across Asia to expand your global footprint.
Build valuable relationships with Asia’s disruptive innovators, gaining insights into their strategies for scaling businesses in a rapidly changing digital economy. Join Asia’s influential and increasingly globally connected business community.
Asia Start: AI + Digital China Expedition is designed for entrepreneurs, corporate executives & investors seeking to scale their businesses by leveraging insights from Asia’s digital innovation, economic disruptions, and ground-breaking business models – empowering them to enhance their competitiveness and drive future growth through networking with key industry players and pitching opportunities.
Join a diverse group of like-minded peers in engaging cross-cultural dialogues, fostering collaborative relationships, and uniting in a shared commitment to driving digital growth.
Typical profiles include:
Founder/Co-founder, CEO, Investors, Digital Transformation Leader, CTO, CDO, VP, Head of Strategy, BD Director, Director of Sales, General Manager, Advisor & Chief AI Officer
All fees quoted are exclusive of any value-added or other indirect taxes that may occur. The program fee includes tuition, teaching materials, lunch, two networking dinners, Taichi, and local and intercity transfers. The cost of hotel accommodation and international travel to and from China are not covered.
*Please contact the program manager for scholarship opportunities, alumni and group rates.
Professor of Strategic Management, Associate Dean for Strategic Research, CKGSB
Associate Professor of Marketing, Executive Academic Director for MBA, EMBA and Executive Education Programs, CKGSB
Professor of Operations Management, CKGSB
It’s one thing to read about China, another to watch it on television — but it’s a completely different thing to experience it. The Asia Start program gives you not just the feeling, but the real-life experience. You also have the opportunity to meet CEOs from around the world, discuss different topics, and reflect on the lectures. I call it a true learning journey, especially through the meetings with companies. We discussed everything from different angles, economies, views, and experiences. It’s a powerful process where you learn a lot from top CEOs and entrepreneurs, and it truly inspires you — what to do in your business, how to work, and how to develop your company.
The connections with the companies here were, truly enlightening — the company visits were the best part of the experience. Coming from Brazil, we are geographically far away, and it had always seemed to me that it would be hard to enter the market and build good partnerships here. But now that I’m here, I realize we are more similar than I thought. I feel much more comfortable about building bridges between Asia, China, and Brazil.
I am leaving Asia Start inspired, full of ideas for our business, and with lots of thoughts in my mind. I definitely recommend everyone to be here. When you are a senior leader, it’s about what you get from the program — how it will help you be future-ready, how it will help you transform. And Asia Start is the one. I’m leaving the program satisfied, happy, inspired — but most of all, with one important message in my head: I have to come here every year to stay future-ready.
It’s a great opportunity to delve into Chinese culture and the Chinese way of doing business. I believe Asia Start is the best platform to truly understand both the culture and the entire ecosystem. Comparing it with all the other universities where I have attended executive education programs, I can say this is excellent — one of the best.
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