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Some in the West would have you believe that MNCs are being driven out of China. But just how bad is the current situation and what can international firms do to strengthen their position in today’s challenging environment?

Since retiring from his position at Seoul National University last year, Professor Dong-Sung Cho has started a full-time role as a professor at CKGSB, an obvious move given his long interest in China. According to Prof. Cho, since Korea’s economy is increasingly dependent on China, appropriate knowledge about China is essential. First and foremost, he says, Koreans must stop deluding themselves about how well they know China.

How do you compare apples and oranges? Which measurement system is better – the one used at the Olympics or the one used at the Academy Awards? It seems obvious that different companies need to be judged using different criteria, but when it comes to SOEs, they are often compared according to the same strict set of rules, as CKGSB Professor of Strategy Dong-Sung Cho explains.

It has long been argued – usually by those with cluttered desks – that their untidiness is a sign of genius. But a Harvard Business Review article, co-authored by CKGSB Professor of Marketing Juliet Zhu, shows that a messy workplace hinders efficiency and persistence, while creating frustration and tiredness.

With senior executives from both leading Chinese companies and multinationals in China providing personalized advice, CKGSB’s MBA students are privileged to have some of the very best in the world of Chinese business as their personal mentors.

CKGSB has partnered up with the Ivy League University to create an exciting immersion program for family businesses, with modules in both China and the US.

Russia’s Gaidar Forum has quickly established itself as one of the premier scientific and economic conferences on the global calendar, attracting business leaders, politicians and academics from around the world. With Russia’s own political and economic predicament attracting extra attention at the moment, this year’s Forum was even more compelling than usual.

In an interview with Seoul Economy Daily, CKGSB Associate Dean Liu Jing emphasized that Asian economic integration is not a choice, but a necessity in today’s world. Given the economic competition between the US and China, Prof Liu said emerging countries need to build a cooperative model that is balanced, rather than solely serving each nation and creating intense competition.

In 2014, CKGSB and its world-class faculty were mentioned in more than 300 original articles in top-tier international media – a staggering 200% increase over 2013 – and that’s not to mention a whole range of additional coverage through reprinted articles and syndicated material.

CKGSB is expanding its digital presence with the launch of an English-language account on WeChat, with news, events and Knowledge Center articles now going out daily to a growing number of subscribers.

On December 19, the Korean Ministry of Science, ICT and Future Planning (MSIP) and the Korea Trade-Investment Promotion Agency (KOTRA) held a Korea & China ICT Innovation Forum in Beijing. The forum’s theme was ‘ICT Innovation Strategy for Creative Economy’, and CKGSB Professor Dong-Sung Cho opened the forum with a keynote speech about “Strategy for the Korean Way of Creativity”.

After 40 years of engagement, two-way trade between the EU and China has now reached  €430 billion, but the potential for the two sides to engage further is huge, with two-way FDI levels not yet reflective of the partnership.

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