Just ahead of International Women’s Day, a panel of highly-placed women executives will offer their best insights on the skills women need to succeed in environments where men still predominate in making decisions about career advancement. Panelists will discuss obstacles they faced at every phase of their careers and how they overcame the most obstinate challenges.
Join us as entrepreneur and big data marketing expert Alan Yan, whose company AdChina was acquired by Alibaba last year to bolster its US$10 billion big data marketing services business, shares his insights on entrepreneurial trends and mobile advertising in China from a returnee’s perspective. Mr. Yan specializes in the efficiency of mobile ads reaching their audiences and will share his thoughts on China's startup world and in-app advertising.
Join us for a discussion on how to navigate China's rollercoaster markets with Ms. LIU Ling, a Managing Director at New China Capital Management, the investment manager for the Cathay Funds (a series of China-focused private equity funds with total AUM of $800 million), who will share her expertise on investment strategies in China's volatile markets.
CKGSB is hosting ‘CKGSB New Year’s Seminar 2016’ with renowned business schools, IMD and aSSIST. In this seminar, CKGSB professors will share their findings on the current changes of China and will also give a detailed introduction about the ‘CKGSB-IMD Dual EMBA Program’ and the ‘CKGSB EMBA on China Business’.
Maekyung Economy, one of South Korea's most widely-read business magazines, published a case study article introducing Alibaba’s success story that focuses on Jack Ma’s strategies. Even during the time when Chinese business people were rarely using the Internet, Jack Ma saw the possibility of the business in 1990s. With investment from SoftBank, Alibaba grew up to defeat eBay with Taobao. An interview with Teng Bingsheng, Associate Dean for Asia and Europe and Professor of Strategic Management of CKGSB, was included in the article regarding the case of Alibaba. Associate Dean Teng was also introduced as a renowned expert in the field of Strategic Alliance.
Effectively reaching consumers is the heart of every company's marketing strategy. A long-popular marketing practice bases customers' candidacy for campaigns on their most recent, frequent or lucrative transactions. But research by professors at CKGSB and Carnegie Mellon's Tepper School of Business argues that companies can boost profit by embracing a data-driven, long-term view of the consumer.
This special event offers the chance to hear two CKGSB professors share their views on the rapid globalization of China and what that means for the rest of the world, as well as analysis of the latest trends in China’s booming e-commerce sector, plus an exciting opportunity to learn more about the CKGSB-IMD Dual EMBA program.
Highly anticipated mentorship program scheduled for kick-off in January.
Chinese New Year, also known as spring festival, is a season of change, and the MBA program is pleased to welcome new associate dean Professor Ou-Yang Hui and program director Alan Chen this year.
China's recent financial turbulence has raised many burning questions: How has it already impacted both the US and Chinese markets? What is the trajectory for the future? What best practices should businesses develop in response? Join an expert panel of elite academics and executives for an in-depth financial discussion of the current and future state of China's economy.
China’s economy is today more important than ever to the world’s economic activity. Yet pinpointing the exact rate and areas of China’s growth is becoming increasingly difficult. Join CKGSB Professor of Finance Gan Jie as she reveals the latest results from her large-scale, micro-level company survey on China’s industrial economy, while previewing what lies in store for China’s economy in 2016.
On December 2-3, CKGSB will launch its annual China-Korea CEO Forum at the Sheraton Grande Walkerhill Hotel in Seoul. Under the heading, “A Joint Growth Strategy for China and Korea in the Era of the New Normal,” CKGSB faculty and alumni—comprised of industry leaders in China—will shed light on economic trends and best practices for operating in the China market.
