Program Overview

China’s pursuit of innovation, shared growth and global cooperation has significant implications for key decision-makers worldwide. To stay ahead of the curve in this new economic landscape, many business leaders and policymakers will benefit from a deepened understanding of China’s transformation journey.

As the preeminent school of choice for executives and leaders who are shaping the future of Asia and beyond, CKGSB presents the unmissable Cutting-edge Insights from China program which helps global business leaders, industry disruptors and agenda-setters gain actionable insights on the disruptive transformation of the Chinese economy.

China has the world’s largest middle-class population, which is expected to reach 550 million by 2022

China is the world’s largest growing digital economy

China is the world’s largest manufacturer

China has fostered more than 200 of the world's known unicorns

China procures the largest share of industrial robots in the world

China accounted for the largest share of the top 100 active blockchain patent filers in 2020

China aims to increase the share of non-fossil energy consumption to 80% by 2060

CKGSB unites expertise from the East with deep experience from the West through engaging its world-class faculty members, a large percentage of whom are natives of China and have held tenured or senior positions at top institutions such as Harvard, Wharton and Stanford prior to joining the school.

CKGSB’s professors are uniquely placed to help executives leave the sidelines and benefit from becoming active agents in China’s transformation.

Who should attend

  • C-suite executives who wish to reshape their global strategies in light of China’s transformation
  • Investors and entrepreneurs seeking in-depth understanding of the global implications of China’s digital transformation
  • Business leaders intending to enhance their management skills through combining Eastern and Western thinking
  • Business executives looking to grow meaningful networks in China
  • Senior diplomats and government officials working on business relations with China

Past participants’ positions 
Board Director 
Managing Director 
General Manager, China Senior Vice President 

Government & NGO
Ambassador to China 
Member of Parliament 
Senior diplomats and government officials 
Executive Director

Program Benefits

Cut through the noise and gain a holistic understanding of China’s economy, politics and culture straight from the source

Live and breathe Chinese economic disruption through visits and exchanges

Dialogue with like-minded peers who will become powerful connections

Hone your management expertise through combining Eastern and Western thinking

Access highly sought-after academics and business leaders through CKGSB's unparalleled business network

We all know that China is an exciting proposition for any business in growth mode. Understanding China business is very crucial for me, not only because I am assisting ADGM’s team in the development of our China office strategy, but it is important for me in my current job as well as in future opportunities to understand the Chinese mindset and how to leverage it.

Mariam Al Mansoori

Strategy Director of Abu Dhabi Global Market

When I was at Harvard Business School, 90% of my classmates worked at large companies, so their goal was to get promoted or get a better salary. As compared to HBS, where I was doing mostly case studies, CKGSB is unique in that it’s mostly for entrepreneurs to learn practical and real skillsets that they can apply to their business immediately. It’s experiential.

Joel Neoh Eu-Jin

Founder, Fave Asia

The past few days have been an amazing learning experience for me, from the leading faculty to the insightful course content. The class mix and dynamics also stand out to me. The unique backgrounds and experiences of the participants bring a truly global perspective.

Rafael Russo

Senior executive from Google Brazil

CKGSB’s approach is really new to me. We did not just learn content or business concepts by definition, in stead professors explained what was happening in China through multiple lenses, so that we could easily understand how and why certain factors affect the Chinese economy.

Joan Elangovan

Executive Director of Asia Pacific Centre of Vancouver Economic Commission

Basic Program Information

  • Program date

    24 October 2022 – 26 May 2023

  • Modules
    Module 1 - China as the Largest Market (24-28 Oct 2022, CKGSB’s Beijing Campus)
    Module 2 - China as a Source of Innovation (7-9 Dec 2022, live online sessions via Zoom)
    Module 3 - Connecting Values Between China and the World (8-10 Feb 2023, live online sessions via Zoom)
    Module 4 – Capstone: Deep Diving in China (22-26 May 2023, Shanghai Campus)
  • Fees

    USD27,000 (The program fee covers tuition, learning materials, accommodations and most meals. )

    Applications referred by CKGSB Global Community - 10% off
    Group fee for 3 participants or more - 5% off
    Early bird applications by 15 Feburary, 2022 - 5% off
    Scholarships are available for non-profit organizations
  • FormatHybrid (Online + On-campus)
  • CertificateParticipants who successfully complete all modules will receive a CKGSB certificate and become a member of the CKGSB Global Community, gaining access to insight updates from our faculty, peer exchange and more.
  • LanguageEnglish

Key Program Topics

  • Module 1 - China as the Largest Market (Beijing campus)
    • The Re-emergence of China and Its Economic Outlook
    • China’s Green Dream and Opportunities for Foreign Companies
    • Evolving Market Landscape: Competing with Rising Local Brands
    • Risks and Opportunities in China’s Financial Markets
    • Perspectives on the Future of China and RCEP
  • Module 2 - China As a Source of Innovation (Live on Zoom)
    • Frontiers of Innovation from China
    • China’s Internet Economy and Business Transformation
    • Future Technologies (Blockchain, Metaverse etc.)
    • Managing the Business of Platforms
    • Social Innovation: Business for Good
  • Module 3 - Connecting Values Between China and the World (Live on Zoom)
    • China and Its Businesspeople
    • Traditional Chinese Management Wisdom
    • Globalization of Chinese Companies
    • Strategic Partnership with Chinese Companies
    • How Do Successful Chinese Companies (Huawei etc.) Manage?
  • Module 4 – Capstone: Deep Diving in China (Shanghai Campus)
    • China’s Regional Development Strategy
    • Company visits
    • Winning in China: Policies and Strategies
Proposed Faculty & Speakers
  • LI Wei
    Professor of Economics
    Associate Dean for CKGSB Asia & Europe

    Professor Li Wei formerly served as a professor at the Darden Graduate School of Business at the University of Virginia. Previously, Professor Li was a research associate at the University of Michigan’s Institute for Social Studies and taught at Duke University’s Fuqua School of Business. A renowned expert in China’s economy and business landscape, his work has been published in prominent academic journals and books, and some of his research results have also been featured in Foreign Affairs, The New York Times, Los Angeles Times, and on CNNfn (CNN Money) and Bloomberg TV. He has extensive consulting experience with multinational firms, Chinese firms, and the World Bank. Professor Li also leads the Case Center at CKGSB, which generates hundreds of original cases drawn from successful and innovative companies, such as SenseTime and TSMC.

  • LI Yang
    Associate Professor of Marketing
    Academic Director for Integrated MBA
    Dr. Li is Associate Professor of Marketing at Cheung Kong Graduate School of Business. He received a Ph.D. in Marketing from Columbia University, a M.S. in Biomedical Engineering from Columbia University, and a B.S. in Electronics from Peking University. His research focuses on big data marketing analytics, with emphases related to pricing, consumer choice, and competitive strategy. Professor Li has published on leading academic journals such as Management Science, Marketing Science, and Journal of Marketing Research. At CKGSB, Dr. Li teaches marketing management to MBAs, EMBAs and Executive Education. He has also consulted for Tencent, Baidu and Yonghui Groups, and currently holds a US patent.
  • OUYANG Hui
    Dean's Distinguished Chair Professor of Finance
    Associate Dean for EMBA
    Former MD at UBS and Nomura Securities
    Professor Ou-Yang’s academic research focuses on the development of asset pricing and corporate finance models. Before joining CKGSB, he served as an associate professor at Duke University and an assistant professor at UNC-Chapel Hill. Prof. Ou-Yang was voted the best teacher by Duke's Global EMBA Class of 2004. He won the Barclays Global Investors/ Michael Brennan Runner-Up Award for the best paper published in the Review of Financial Studies in 2003, and received the Best Paper Award from the Society of Quantitative Analysts in 2005 for a research study co-authored with Prof. Henry Cao.
  • SUN Baohong
    Dean's Distinguished Chair Professor of Marketing
    Director of the CIM Center
    Associate Dean for CKGSB Americas
    Professor Sun was formerly the Carnegie Bosch Professor of Marketing at the Tepper School of Business at Carnegie Mellon University. She serves on the editorial boards of the Journal of Marketing Research, Marketing Science, and the Journal of Marketing. Her extensive consulting experience includes work with major corporations including Bosch, John Deere, IBM and WPP. An active contributor to media discussions on current business issues, Professor Sun’s research has been cited in The Economist, The New York Times, The Wall Street Journal, Time and Bloomberg, among others.
  • SUN Tianshu
    Visiting Professor at CKGSB
    Robert R. Dockson Assistant Professor in Business Administration and
    Assistant Professor of Data Sciences and Operations at the
    USC Marshall School of Business
    Professor Tianshu Sun's research conducted in collaboration with leading private and public sector platforms addresses how firms can use large-scale field experiments in conjunction with big data to improve business decisions. Professor Sun has worked closely with a variety of organizations including Facebook and Alibaba. Many findings from his studies have been implemented by collaborating organizations. Professor Sun’s research has received nine Best Paper Awards (ICIS, CIST, WITS, INFORMS), and has been supported by grants from Adobe and the Marketing Science Institute.
  • TAO Zhigang
    Professor of Strategy and Economics
    Professor Tao taught at University of Hong Kong from 1998 to 2021, and at Hong Kong University of Science and Technology from 1992 to 1998. Professor Tao received his B.Sc. in management science from Fudan University in 1986, and PhD in economics from Princeton University in 1992. He has published in various economics and management journals, and his work has been widely cited.
  • TENG Bingsheng
    Professor of Strategic Management
    Associate Dean for EE
    Professor Teng formerly served as a tenured Professor of Strategic Management at George Washington University (GWU), where he was a doctoral advisor and lead professor of the departmental doctoral program. Teng has published over 20 articles in academic journals, including the Academy of Management Review and Organization Science. His research has been included in most textbooks on strategic management. A renowned expert in strategic alliances, he has been interviewed by media such as The Wall Street Journal and The Washington Post. His areas of expertise include Chinese firms' global strategies, entrepreneurship and innovation, M&As, strategic alliances and strategic management.
  • Edward TSE
    Professor of Managerial Practice in Strategy
    Professor Tse is also the founder and CEO of Gao Feng Advisory Company, a global strategy and management consulting firm with roots in Greater China.
  • XIANG Bing
    Founding Dean, CKGSB

    Professor of China Business and Globalization
    Dean Xiang is a leading expert on China’s economic and business environment, as well as the globalization of Chinese companies and the global impact of China's transformation. His research interests include state and business relations, the reform of state-owned enterprises, the role of the private sector in China, as well as innovations and economic disruptions in China. He is an independent board member for a number of listed companies in Hong Kong, mainland China and the U.S. He is also a member of the Board of Trustees at Asia House (UK), a member of the International Advisory Council of Fundação Dom Cabral (Brazil), a Counselor for the One Young World Summit (Germany), and was formerly the Co-Chair of a Ditchley Foundation conference, "China and the West" in 2018.
  • ZHOU Li
    Assistant Dean, CKGSB
    Prior to joining CKGSB, Assistant Dean Zhou worked in the corporate world for more than 20 years at various positions, including as a CEO in telecom, IT, investment and consulting companies in Canada, Hong Kong and mainland China. Before joining the corporate world, he developed and taught international business management courses at Renmin University in China as early as the mid-1980s, and was awarded the ‘Best Teacher Prize’. Assistant Dean Zhou received his bachelor’s degree in economics at Renmin University, and his MBA at McGill University in Canada.
  • ZHU Rui
    Professor of Marketing, Academic Director for EMBA and Executive Education Programs

    Zhu Rui is Academic Director for EMBA and Executive Education Programs, Professor of Marketing and co-director of the Branding Center in Cheung Kong Graduate School of Business (CKGSB). Prior to joining CKGSB, she was associate professor of marketing, and Canada Research Chair in consumer behavior at the University of British Columbia. She received her PhD in Marketing from University of Minnesota.

    Professor Zhu has done extensive research on consumer behavior, creativity, and advertising. In 2015, Professor Zhu won the CKGSB Research Excellence Award. In 2010, Professor Zhu won the Sauder Research Excellence Award. In 2007, Professor Zhu won the Marketing Science Institute’s Young Scholar award, which identified 20 scholars around the world who are leaders of the next generation of marketing academics. She is AMA-Sheth Foundation Doctoral Consortium Fellow in 2002. Professor Zhu’s research has been published in leading journals such as Science, the Journal of Consumer Research, and the Journal of Marketing Research, and has been featured in media outlets such as the New York Times, the Wall Street Journal, The Independent, CBC and Financial Times. She currently is an Associate Editor at the Journal of Marketing Research and serves on the editorial board at the Journal of Consumer Research and the Journal of Consumer Psychology.

    Professor Zhu has extensive experience in teaching and consulting. She has taught Marketing Management and Consumer Behavior at the PhD, EMBA, MBA, EE and Undergraduate levels.

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