Building a digital ecosystem of partners offers you a powerful lever to accelerate growth. Nearly 90% of top global companies aim to leverage a digital ecosystem of partners, but the complexity can be overwhelming, and the failure rate is high to sustain these partnerships.
So how do you succeed in your own market and beyond?
Building Digital Ecosystems brings you deep insights into high-performing digital ecosystems from the perspectives of both China and the USA. With cutting-edge research and the latest cases, academic experts from CKGSB and IMD are teaming up with leading industry practitioners to provide you with thought-provoking lectures, discussions, and access to diverse global ecosystems, from digital giants to newcomers and transforming incumbents.
You will go on field case studies and witness the latest innovations first-hand. You will have the opportunity to connect with thought leaders, scaling entrepreneurs, and practitioners who are at the forefront of digital transformation. Additionally, we will guide you through your own ecosystem project to identify what needs to be done to unlock digital growth opportunities. You will discover how sharing resources and expertise will bring you much closer to your customers, providing new data and insights that can make you more innovative, agile, and competitive.
You will leave the program with an action plan, along with the skills and confidence to implement your own digital ecosystem.
Learn what works (and what doesn’t) in a digital ecosystem from the strategies of:
- Digital giants e.g., Alibaba, Amazon, Google, JD, Meituan, Tencent
- Newcomers e.g., TikTok, NIO, Pinduoduo, RED
- Transforming incumbents e.g., Nestlé, Ping An, Geely, Nike, Bayer
Benefit from global faculty insights and their deep industry connections, spanning the Americas, Asia and Europe.
Discover the “flywheel” ecosystem framework to guide your own successful strategic choices.
Work with the latest digital tools and analytical models; understand risks and ethical issues.
Interact and network with digital leaders, corporates, scaling entrepreneurs and successful Chinese leaders (CKGSB alumni)
Focus on implementing and building your own digital acceleration plan
Typical profiles include:
Typical industries include:
Recent participant profiles include:
The Digital Ecosystem Edge
Building Digital Ecosystem in B2B
Building Digital Ecosystem in B2C
Managing your Ecosystem Foundations
Leading your Digital Ecosystem for Impact
Building Digital Ecosystems is a unique program, bringing you deep insights into high-performing digital ecosystems from the perspectives of East and West.
Associate Professor of Marketing
Executive Academic Director
MBA Program & Executive Education Programs
CKGSB
Professor of Innovation & Strategy
IMD
Professor of Managerial Practice & former Associate Dean
Former Chief Strategy Officer, JD.com
CKGSB Faculty
Professor of Marketing
Director of Social Innovation & Business for Good Center
Director of Common Prosperity & Social Innovation Center
CKGSB Faculty
Professor of Information Systems
Senior Advisor, Alibaba Group
CKGSB Faculty
Professor of AI, Analytics & Marketing
Strategy
IMD Faculty
Professor of Digital Strategy, Analytics & Innovation
Dean of IMD South East Asia
IMD Faculty
Professor of Strategy and Digital Transformation
IMD Faculty
Cheung Kong Graduate School of Business (CKGSB) is China’s first privately-funded, research-intensive and not-for- profit business school. The school aims to cultivate transformative business leaders with a global vision, sense of social responsibility, innovative mindset, and ability to lead with empathy and compassion. Today, CKGSB stands apart for its 46 full-time, world-class faculty, more than half of whom previously held tenure or senior professorships at top business schools. CKGSB’s alumni also represent the best and brightest in Greater China and wider region. In fact, more than half of CKGSB’s 20,000 alumni are at the CEO or Chairman level and, collectively, they lead one fifth of China’s 100 most valuable brands. CKGSB has so far nurtured 136 unicorn companies. It has a vision of developing a global ecosystem that fosters a new generation of economic disruptors with an enhanced emphasis on global responsibility, social purpose and long-term vision. More than 4000 global executives have participated in CKGSB’s English-language Executive Education programs since 2009.
IMD is an independent academic institution with Swiss roots and global reach, founded over 75 years ago by business leaders for business leaders. Since its creation, IMD has been a pioneering force in developing leaders who transform organizations and contribute to society. Based in Lausanne and Singapore, IMD has been ranked in the Top 3 of the annual FT’s Executive Education Global Ranking worldwide for executive education (combined ranking for open & custom programs) since 2012 and in the top five for more than 15 consecutive years. This consistency at the forefront of its industry is grounded in IMD’s unique approach to creating “Real Learning. Real Impact”. Led by an expert and diverse faculty, IMD strives to be the trusted learning partner of choice for ambitious individuals and organizations worldwide. Challenging what is and inspiring what could be.
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