50 CKGSB MBA students finish off a three-week study module trip in the United States from May 23rd to June 3rd, which included military training, guest lectures, company visits and student-led excursions.
50 CKGSB MBA students finish off a three-week study module trip in the United States from May 23rd to June 3rd, which included military training, guest lectures, company visits and student-led excursions.
Both CKGSB Professor Sun Baohong and guest lecturer David Rogers from Columbia University talked about marketing and e-commerce in the digital age giving students new perspective in different markets.
CKGSB Professor Sun Baohong giving lecture on ‘New Media Marketing and E-Commerce’
Guest Lecturer Professor David Rogers from Columbia University on ‘Marketing in the Digital Age’
Professor Henry Cao and Professor Jiang Wen with the class
The group was co-led by Prof. Henry Cao and CKGSB colleagues Ms. Fang, Ms. Nie and Ms. Cen. Outside of the classroom, students trained as cadets at West Point’s Military Academy and visited Draper, Stanford and Princeton University.
Students experience a day as a West Point Military Academy cadet
Alongside spending time at academic institutions, students also visited companies such as AIG, LinkedIn, Intel & AirBnB.
Henry Mo, Managing Director at AIG, giving a presentation to students.
Students visiting LinkedIn headquarters in Mountain View
Our students at AirBnB with CFO Varsha Rao, who is also a CKGSB MBA mentor.
Trip to Intel
