Interview with Johnny Kwan, Chairman, BASF Greater China – II
October 21, 2012
As Johnny Kwan, Chairman of BASF Greater China Country Board, says, “In 2004 we launched our Strategy 2015 where we categorically said that ensuring sustainable development is one of our strategic pillars.”
BASF has taken its commitment to sustainability a step further–instead of focusing on its own sustainability goals, the company is trying to work with everyone in the value chain. In 2006 BASF China launched the ‘1+3’ project, an initiative in which the company shares best practices and works closely with supply chain partners to ensure that everyone works towards the same sustainability goals.
In Part 2 of this interview with CKGSB Knowledge‘s Carol Wang, Kwan elaborates on how the company incorporates sustainable development in its strategic planning, and how R&D and innovation help combine business goals with sustainability goals.
Enjoying what you’re reading?
CKGSB Report
Related Articles
Related Articles
Our Programs
Global Unicorn Program: Scaling for Success in the Age of AI
In partnership with Stanford Engineering Center for Global & Online Education
Global Unicorn Program Series
This CKGSB program equips entrepreneurs, intrapreneurs and key stakeholders with the tools, insights, and skills necessary to lead a new generation of unicorn companies.
LocationStanford University Campus,
California, United States
Date29 Sep - 03 Oct, 2025
LanguageEnglish with Chinese Translation
Emerging Tech Management Week: Silicon Valley
In partnership with UC Berkeley College of Engineering
Global Unicorn Program Series
This program equips participants with proven strategies, cutting-edge research, and the best-in-class advice to fuel innovation, seize emerging tech developments, and catalyse transformation within your organization.
LocationUC Berkeley
Date02 - 07 Nov, 2025
LanguageEnglish
Asia Start: AI + Digital China Expedition
Asia Start provides entrepreneurs and executives with unparalleled access to Asia’s dynamic digital economy and its business ecosystems, offering the latest trends and insights, strategies, and connections to overcome challenges and unlock future growth for your business in Asia and beyond.
LocationShanghai, Hangzhou, Guangzhou, Shenzhen
Date17 - 21 Nov, 2025
LanguageEnglish
Smart Cities, Fintech, and Alternative Energy for the Global Future
In partnership with Columbia Engineering
Global Unicorn Program Series
This program is a transformative initiative designed to empower civil leaders and businesses in smart city development, fintech, alternative energy, and new energy sectors.
LocationDubai, UAE
Date15 - 19 Dec, 2025
LanguageEnglish
Opportunities in the Disruption of Traditional Industries
In partnership with The University of Sydney
Global Unicorn Program Series
The Global Unicorn Program in Disruption of Traditional Industries – presented jointly by CKGSB and University of Sydney – will emphasize Australia’s distinctive contributions.
LocationSydney, Australia
Date24 - 27 Feb, 2026
LanguageEnglish
AI-Driven Healthcare Innovation Program
In partnership with Johns Hopkins Carey Business School
Global Unicorn Program Series
The 2025 Artificial Intelligence (AI)-Driven Healthcare Innovation Program stands at the forefront of addressing the critical need for innovative healthcare solutions powered by artificial intelligence.
LocationJohns Hopkins University, Washington, D.C.
DateSummer 2026
