CKGSB Faculty | Christopher K. Hsee

Christopher K. Hsee

Dean's Distinguished Chair Visiting Professor of Marketing

Ph.D. (psychology), Yale University

Areas of Expertise

Psychology of Judgment and Decision-making, Consumer Psychology, Marketing, Organizational Behavior, Emotion, Happiness and Subjective Wellbeing, Cross-culture Psychology, Behavioral Economics and Behavioral Game Theory


Areas of Expertise



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