search
Alibaba: Lessons after Acquisition of Yahoo (China)
Supervising Professor: Zeng Ming; Case Researcher: Wu Wei [ Language available : Chinese ]

Alibaba’s acquisition of Yahoo China gave it access to Yahoo’s leading search technology platform support and related product development security. Jack Ma, Alibaba’s CEO, is clear that search will play a key role in the emerging e-commerce sector, and is determined to see Alibaba enriching and broadening the scope of the sector, with the help of Yahoo search technology.

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