An action-learning program delivered by global experts and executives in Digital Marketing to help you capitalize on the business opportunities in the U.S and China.
With the rapid global evolution of digital media, brands have more ways than ever to differentiate themselves. Global Branding in the Digital Era, a program presented jointly by CKGSB and Yale School of Management, the leading business schools of China and the US, and WPP, the global leader in marketing services, guides CMOs and other C-suite executives from China, the US and elsewhere to build and lead customer-focused organizations for today’s digital era.
Explore our various executive education programs catering to individuals, companies or schools.
Join global thought leaders and practitioners to gain critical insights of US-China relationship, to best position your business at this time for the future.
This program will help the participants gain insights about blockchain and other key technologies such as big data and artificial intelligence (AI) in FinTech.
CKGSB China Immersion Program is designed for high potential MBA/EMBA students from leading business schools/organizations around the world. The program is customizable and typically one to two weeks in duration.
A program helps next-generation family business leaders with their succession and expansion strategies, while offering them a global network.
February 19, 2020
Dear all students, staff and members of the CKGSB community,
As the public health emergency caused by COVID-19 is still ongoing, I hope you are all staying safe and healthy. The safety of our staff and students are our top priority at this point, which is why all staff members will work remotely for the time being. In addition, we will offer online learning to our students, in order to continue our curriculum offering, and provide a series of webinars for the wider community on relevant topics.
Fundamental to the core of Cheung Kong Graduate School of Business’ (CKGSB) vision is to cultivate transformative business leaders with a strong sense of social responsibility. To this extent, I’m extremely proud to see the CKGSB community coming together in recent weeks to provide support through donations big and small. Meanwhile, our professors are examining the economic and social impact of the virus and will continue to release data and analysis in the coming weeks.
We will continue to support relief efforts and work together with government agencies, private corporations and international organizations in a meaningful way. Our thoughts and wishes are with all of the people affected by the COVID-19.
Professor of China Business and Globalization
Cheung Kong Graduate School of Business