Professor of Marketing
Director of Social Innovation and Branding Center
Director of ESG and Social Innovation Center
PhD, University of Minnesota
Behavioral science, Social Innovation, Business-for-Good, Prosocial Behavior
A one-week China immersion program, for global scales-up and start-up companies to learn China-specific knowledge, network with potential local partners and pitch for Chinese investment. It provides excellent opportunities for ambitious entrepreneurs to capture the inspiring China opportunities.
A one-week China immersion program, for global scales-up and start-up companies to learn China-specific knowledge, network with potential local partners and pitch for Chinese investment. It provides excellent opportunities for ambitious entrepreneurs to capture the inspiring China opportunities.
In this day and age, companies are no longer being evaluated only through their economic dimensions. In a post-pandemic world, stakeholder capitalism as a value creation structure is simply no longer sustainable.
Having spent 15 years overseas studying and teaching at top universities, Dr. Zhu Rui (Juliet) joined Cheung Kong Graduate School of Business (CKGSB) in 2013 as a Professor of Marketing and the Director of Social…
Zhu Rui (Juliet), Professor of Marketing, Cheung Kong Graduate School of Business, Li Mengjun, Senior Manager at Social Innovation and Brand Research Center, Cheung Kong Graduate School of Business, hou Wei, Research Assistant at Social Innovation and Brand Research Center, Cheung Kong Graduate School of Business China’s delivery industry has seen rapid growth rates in the …
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