Chosun Biz Reports on CKGSB EE Program – Learning About Korea’s K-Pop
February 26, 2019

In January, Cheung Kong Graduate School of Business’ (CKGSB) Executive Education Program (EE) organized a tour of creative and cultural industries in South Korea for 26 top executives from China’s most respected businesses. The program is designed to provide an opportunity to showcase some of South Korea’s most innovative companies, as well as open up opportunities for Chinese investment. Chosun Biz, Korea’s leading business media reported the event and even listed the attendees from CKGSB.

This visit was an opportunity to visit four major creative companies in South Korea: Daelim Gallery, Studio Dragon, Kakao Page, and SM Entertainment. Chosun Biz reported the event as a chance at fostering business and cultural exchanges between China and South Korea. Park Jong-Cheol, Vice President of Kakao Page said, “We have established business relationships with China now, but we look forward to expanding into various businesses with this opportunity.”

Zhang Xiaomeng, Associate Dean for EE said, “Major enterprises in China have the desire to create new value ​​by combining cultures in this changing era. It was a great opportunity to learn about Korea’s creative industries such as K-pop, K-drama, and web-toon, as well as the systems in place to cultivate talent.” She was also very impressed with the attendees and hope to visit Korea every year.

To read original Korean articles, please click here.

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