The Era of Chinese Multinationals

  • Date: May 7, 2020 11:00 am
  • Location: Webinar

About this event

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This webinar is based on Lourdes Casanova and Anne Miroux’s new book in 2019 “The Era of Chinese Multinationals: How Chinese Companies Are Conquering the World”.

Chinese multinationals have grown in size and increased their global presence dramatically over the last decade. They have emerged as formidable competitors to western incumbents. These firms have instituted profound changes, such as displacing trade and investment flows, leading to new business models and the emergence of a new geography of global innovation.

Lourdes Casanova and Anne Miroux, both from Cornell SC Johnson School of Business, Emerging Markets Institute, captured the forces driving the disruptive growth of Chinese multinational corporations in this book. You will learn from this webinar:

  • What are the common characteristics of China-based companies and what categorizes their efforts to make China an innovation hub, compared with western MNCs?
  • How China-based MNCs, especially those in tech and innovation, are handling the COVID-19 pandemic?
  • How COVID-19 is affecting the global outreach of MNCs?

 

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