On May 27, 2017, AlphaGo beat World Go champion Ke Jie 3-0 in the human versus machine Go challenge. The impact of artificial intelligence has spread throughout society, reaching all sorts of new areas of application. These include investment consultancy. With the penetration of artificial intelligence into investment consultancy, the scale, business model, and developmental speed of the sector has shot through the roof. Is smart investment advice yet another disruptive innovation? What impact will it have on us?