Steel mills are known to be heavy pollutants. Delong Steel has turned its mills into national triple-A rated scenic parks that welcome tens of thousands of visitors a year. Delong Steel meets high standards and has carried out internal management reforms, so as to ensure high levels of investment in environmental protection. All this at the expense of profits? Not at all. Delong Steel is Hebei province’s top performer. This case shows how a large heavy industry player can combine public welfare with the pursuit of profit. In China, we can all learn from Delong Steel.