Brian Viard
Playing Favorites: Entitled and Earned Positional Advantages
Why earning a positional advantage is truly advantageous. In my last column I discussed how an inebriated citizen of Beijing.








| Jan. 23 2013
As Luck Would Have It: Reaping Big Rewards from a Positional Advantage
How Mo Yan’s Nobel Prize win had someone else laughing all the way to the bank. Changing times.








| Dec. 21 2012
Invisible Hand Revealed: Why Own When You Can Rent
Sinopec failed to acquire China Gas Holdings, yet it might be better off that way. Here’s why. Sinopec.








| Nov. 27 2012
What a Difference a Word Makes
Does it make more sense to ‘beat’ or ‘meet’ your rival’s price? Last time.








| Nov. 1 2012
Invisible Hand Revealed: Games Firms Play
Why the price wars in Chinese e-commerce might end up becoming a race to the bottom for the.








| Oct. 10 2012
Invisible Hand Revealed: An Olympic Monopoly
The International Olympics Committee has mastered the art of monopoly pricing Now that the Olympics is over it is a.








| Sep. 14 2012
Invisible Hand Revealed: How to Put a Lid on Traffic
What’s the best way for Chinese cities to go about enforcing license plate restrictions? China’s.








| Aug. 29 2012
Invisible Hand Revealed: A Good Complement Can Go a Long Way
Why companies should pay more attention to the role of complementary goods.
| Aug. 9 2012
Invisible Hand Revealed: Helping out the Competition
Why did Boeing buy back used Airbus planes from China Eastern Airlines.
| Jul. 12 2012
Invisible Hand Revealed: Protected in China?
What is behind the Chinese government's move to enforce stricter intellectual property regulation.
| Jun. 21 2012
Invisible Hand Revealed: Pork Barrel Politics
Why would a steel company get into a wildly-unrelated area such as pig breeding.
| May. 22 2012
Invisible Hand Revealed: Beijing taxis
GETTING BEIJING’S TAXIS TO MOVE, NOT SIT Starting this week, Brian Viard, Associate Professor of Strategy and Economics.
| May. 9 2012