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United Way Worldwide’s China Strategy (English)

As one of the largest and most respected international NGOs, how did United Way Worldwide enter China and develop programs with local partners?

As one of the largest and most respected international NGOs, how did United Way Worldwide enter China and develop programs with local partners? How can NGOs learn from best practice to navigate their way towards greater professionalism and efficiency, thus increasing recognition and trust among donors? This case considers the issue of migrant education and how NGOs work towards improving opportunity for all.

Case advisor: 
Zhu Rui
Case writer: 
Heather Mowbray
Keywords: 
philanthropy, best practice, international cooperation